PROVEN Arabia
Saudi investment group founded in 2009, operating eight subsidiaries in HR, outsourcing, digital transformation, robotics, AI, VR/AR, marketing, IoT energy management and facility management.
PROVEN Arabia is a Saudi investment group founded in 2009 by Zaid Al Mashari and Naif Al Otaibi, who started the company while working for multinational firms. It operates through eight specialised subsidiaries that help both local and international businesses operate in Saudi Arabia and the wider Middle East. The group describes its purpose as bridging global innovation with local opportunity, and positions its work as aligned with Saudi Vision 2030 and the Kingdom's economic diversification.
The subsidiaries cover a broad range of services. PROVEN SA provides business support, including human resources and outsourcing; PROVEN Consult handles technical consulting with a focus on digital transformation; PROVEN Solution develops emerging-technology solutions in robotics and artificial intelligence; and PROVEN Robotics delivers intelligent automation. PROVEN Reality builds virtual and augmented reality experiences, PROVEN 360 offers marketing solutions, Aemaco applies IoT technology to energy management, and Serv Hub provides facility management.
The group's technical work spans digital transformation, robotics, artificial intelligence, intelligent automation, virtual and augmented reality, and IoT-based energy management. Its industry coverage ranges from business support and human resources to marketing, energy management and facility management. PROVEN Arabia states a focus on sustainable growth across the Kingdom and beyond.